The Team

Mike Mounfield

Mike is our Managing Director. A twice-published and award winning writer, Mike is a qualified Civil Engineer, but his more recent education and interests are a bit more colourful: he has degrees in art history & moral philosophy and psychology & philosophy of mind, along with a post-grad diploma in business management. Mike is also our in-house developer, working in PHP, MySQL and other web technologies to build the web-based solutions that form the basis of our product line.

Mike also uses his skills, education and experience helping to run projects part-time in a busy commercial/professional services Business Improvement District in Birmingham.

Lee Stirrup

Lee is our BIDBase Project Manager. A former teacher, Lee has spent years working in a variety of technical administrative roles before joining The Wisdom Factory CIC. Her role here involves: providing user support via email and an online user forum; managing the sales pipeline; carrying out demonstrations of BIDBase; managing the BIDBase Twitter account, maintaining BIDBase databases, e.g. National Decision Makers and UK BID data and providing feedback to the developers based on user suggestions and her own experience of BIDBase.

Lisa Gibbs

Lisa is our BIDBase Sales & Marketing Consultant. Lisa worked in UK retail for over 20 years, rising to be MD of several John Lewis stores. Lisa was a director on the board of Birmingham Retail BID, becoming a big fan of BIDBase while helping them to a storming ballot result in 2021, so it seemed only natural for her to help us marketing a product she knows well and respects. Lisa also works on a consultancy basis for other BIDs.

Clare Perkins

Clare is our BID data prep team member for the BIDBase project. Clare takes care of new BID clients, prepping their data for import into BIDBase. Clare spent the best part of a decade working in and around London in a range of customer care positions in the private and public sector. Then she worked for five years in a busy commercial business improvement district in Birmingham before moving back to her home county of Norfolk.

Ekta Padaliya

Ekta is an iOS developer with over 5 years of experience in the application of advanced information technology solutions delivering high business impact to organisations within the financial services, retail, telecommunications and manufacturing industries. She has done business in more than 8 countries across Asia Pacific, the US, Latin America and Europe. Ekta also has hands-on experience managing teams that develop PHP, iOS, Android etc. Ekta looks after the development of our mobile apps.